Drive Oregon Member Workshop: Energizing your EV Marketing

Open to all Drive Oregon members, this free interactive half-day session is designed to provide companies concrete tools they can use to refine and strengthen their marketing to potential customers.  Companies can have an innovative product and a passionate team on-board, and yet still fall short of their desired sales goals.  So how does a company create an energized marketing strategy that will drive consumers to their products and services?

Join us on May 21st, for an interactive workshop facilitated by Richard G. Rosen, renowned marketing expert, active member of Drive Oregon and author of Convergence Marketing: Combining Brand and Direct for Unprecedented Profits, (Wiley & Sons).

In this “hands-on” half-day session, Richard takes a real-world approach to guide your marketing plan, with tools that will help you accomplish the basics while improving your marketing strategy and messaging.  Using Richard’s Convergence methodology, you will learn a cost effective business model to help guide your everyday marketing and get to give it a try.

Workshop Details

When: Tuesday May 21, 8 AM – Noon  (Program starts at 8:30 AM)

Where: Drive Oregon offices, 1600 SW 4^th Ave, Portland, OR

Who: CEOs, CMOs, sales, and marketing managers and directors who want to revitalize their marketing strategy and see results.

How to register: RSVP to emmaline@driveoregon.org.

Richard G. Rosen is founder, President and CEO of ROSEN, a global marketing consultancy that specializes in new customer acquisition, strategic marketing, and both internal and external communications. As the originator and chief architect of Convergence Marketing, he consults with small businesses, non-profits and Fortune 500 companies, and presents at international events.  His awards include a Telly, the Caples Organization’s Emerson Award, the first “B-to-B Marketer of the Year Award” by the International DMA and 28 Echo Awards.  Richard is also a member of the Clinton Global Initiative.

Free Webinar: IDTechEx’s Global EV Outlook for 2013-2023 (10 AM)

IDTechEx, the leading market research firm covering electric vehicles, will summarise some of its surprising findings from its new research report Hybrid & Pure Electric Vehicles for Land, Water & Air 2013-2023: Forecasts, Technologies, Players in a webinar by world expert, Dr Peter Harrop. The webinar will cover data for all types of electric vehicles – land, water and air – and assess the truth behind the hype, successes so far and unmet needs.

The free webinar covers:

• Ten year forecasts for all types of electric vehicle (land, water and air) including hybrids by value
• Lessons from successes and failures and value chain positioning
• The big picture and surprising trends – something only obtainable from IDTechEx

The webinar will last up to 20 minutes followed by up to 10 minutes of Q&A.  Pick the time that works best for you from the times below — each webinar session will be the exact same.

Date and Time:

Wednesday, May 22

Webinar Times for North America

10:00am Pacific Daylight Time

11:00am Mountain Daylight Time

12:00pm Central Daylight Time

1:00pm Eastern Daylight Time

To Register:

Follow this link —  https://www4.gotomeeting.com/register/854585671

About IDTechEx:

IDTechEx guides your strategic business decisions through its Research and Events services, helping you profit from emerging technologies. We provide independent research, business intelligence and advice to companies across the value chain based on our core research activities and methodologies providing data sought by business leaders, strategists and emerging technology scouts to aid their business decisions.